Privacy Policy
This Privacy Policy outlines how your personal data is collected, utilized, and shared when you visit or make purchases from theariadne.com (referred to as the "Site").
"By utilizing our website, you (the visitor) consent to the processing of your IP address by third parties to ascertain your location for currency conversion purposes. Additionally, you agree to have this currency stored in a session cookie in your browser, which is a temporary cookie that is automatically deleted when you close your browser. This process ensures that the selected currency remains consistent while browsing our website, enabling prices to be displayed in your local currency."
WHAT INFORMATION DO WE COLLECT?
Upon visiting the Site, certain details about your device are automatically gathered, including information about your web browser, IP address, time zone, and some of the cookies stored on your device. Moreover, as you navigate the Site, we collect data about the specific web pages or products you view, the websites or search terms that directed you to the Site, and how you engage with the Site. This automatically collected data is referred to as "Device Information."
We employ various technologies to collect Device Information:
- "Cookies" are files placed on your device or computer, often containing an anonymous unique identifier. Visit http://www.allaboutcookies.org for more details on cookies and how to disable them.
- "Log files" track activities on the Site, gathering data such as your IP address, browser type, Internet service provider, referring/exit pages, and timestamps.
- "Web beacons," "tags," and "pixels" are electronic files used to record browsing information.
Furthermore, when you make a purchase or attempt to do so through the Site, we collect certain details from you, including your name, billing and shipping addresses, payment information (such as credit card numbers), email address, and phone number. This information is termed "Order Information."
In this Privacy Policy, "Personal Information" encompasses both Device Information and Order Information.
HOW DO WE UTILIZE YOUR PERSONAL INFORMATION?
The Order Information we collect is primarily used to fulfill orders placed through the Site, which includes processing payment details, arranging shipment, and providing invoices and/or order confirmations. Additionally, we use this Order Information to:
- Communicate with you;
- Assess orders for potential risks or fraudulent activities; and
- Based on your preferences, provide information or advertising related to our products or services.
The Device Information we collect aids us in identifying potential risks and fraudulent activities (particularly through IP addresses) and more generally in enhancing and optimizing our Site. For instance, we generate analytics to understand how customers browse and interact with the Site, as well as to evaluate the effectiveness of our marketing and advertising campaigns.
SHARING YOUR PERSONAL INFORMATION
To assist us in utilizing your Personal Information, we may share it with third parties as described above. For instance, we utilize Shopify to operate our online store (refer to https://www.shopify.com/legal/privacy for more information on how Shopify handles your Personal Information). Additionally, we utilize Google Analytics to comprehend how our customers utilize the Site (refer to https://www.google.com/intl/en/policies/privacy/ for details on how Google utilizes your Personal Information). You can opt out of Google Analytics by visiting https://tools.google.com/dlpage/gaoptout.
Moreover, we may disclose your Personal Information to comply with applicable laws and regulations, respond to lawful requests such as subpoenas or search warrants, or protect our rights.
BEHAVIORAL ADVERTISING
As mentioned earlier, we use your Personal Information to offer targeted advertisements or marketing communications that we believe may interest you. For further information on how targeted advertising functions, visit the Network Advertising Initiative’s educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
You can opt out of targeted advertising by utilizing the links provided below:
- Facebook: https://www.facebook.com/settings/?tab=ads
- Google: https://www.google.com/settings/ads/anonymous
- Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads
- Additionally, you can visit the Digital Advertising Alliance’s opt-out portal at http://optout.aboutads.info/ to opt out of some of these services.
DO NOT TRACK
Please note that we do not change our data collection and usage practices on the Site in response to Do Not Track signals from your browser.
YOUR RIGHTS
If you are a resident of the European Economic Area (EEA), you have certain data protection rights. The Operator aims to facilitate the exercise of these rights and takes reasonable steps to allow you to correct, amend, delete, or restrict the use of your Personal Information. For more information or to exercise your rights, please contact us.
DATA RETENTION
Unless you request deletion, we will retain your Order Information for our records after you place an order through the Site.
CHANGES
This privacy policy may be updated periodically to reflect changes in our practices or for operational, legal, or regulatory reasons.
MINORS
The Site is not intended for individuals under the age of 18.
CONTACT US
For further information about our privacy practices, queries, or complaints, please reach out to us via support@theariadne.com.